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Who we help

We are a team of Independent, Chartered Financial Planners that help the following people to live the life that they want.

People planning for retirement who are looking for clarity around their future.

Business owners & Entrepreneurs looking to organise their personal and business finances.

Those with excess wealth that want to use it for a purpose.

We think that our clients are all similar to one another, in that:

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They are keen to grab life by the horns and give it a good go.

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They don’t take life or themselves too seriously.


They want to have fun and be around other people that are fun.

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However, they do take the serious stuff seriously. They want to help themselves and others.

"They not only care about finance but also about people. A first class organisation."

- Maurice Gent

What we help with:

Removing worry

We build a robust financial plan meaning you don't have to worry about where your financial future lies.

Optimising your time and money

We make your money work hard for you, so you can spend your time doing the things you enjoy.

Helping you stay on track

We hold you accountable and review your financial plan regularly to help you stay on course.

We are independent specialists in:

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Pensions, Savings & Investments

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Insurance & Protection

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Tax Planning

Inheritance Tax Planning

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Philanthropy & Impact Investing

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Divorce financial planning

Providing you with peace of mind at a difficult time.

This is down-to-earth financial planning...

...centred around you and your family.

What we will do:

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Tell you how it is

Because life is too short! Let's cut to the chase.

Give you a plan

We’ll prepare a robust financial plan that helps secure your financial goals.

Have your best interests at heart

Our friendly team will always offer a human touch and act with integrity.

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What we won't do:

You don't need more jargon, you need less. We'll speak in language that makes sense.

Bore you

You are more than your finances. We approach this from a human angle and focus on you first.

Only focus on your money

We will work with you on an ongoing basis and be on hand when you need us.

Give you the plan & run


of our client community feels that we treat them fairly and have their best interests at heart.

Lucent Client Survey, 2022

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What our clients say about us:

"I find lucent to be very friendly and sociable, very professional and trustworthy."

Colin, Birmingham

"All my complex demands are always considered, followed by excellent advice."

Steve, Solihull

"I am more confident that I am now taking the right steps to meet my goals."

Geraldine, Leicestershire

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